Starting a Music Radio Station in Nigeria

Yesterday i realized that there is no music radio station in Nigeria. I have tried to find a natural good blend for music, sports reviews, politics and world news in one radio station but, can’t find any. For this reason, I have decided to talk about it today.

Why should we have a radio station playing only music?

I remember a couple of stations which started with only playing music all day at  first broadcasting, everyone  I knew had these stations playing on their radio stereos  24/7 until programs start cutting in and it becomes boring.

Sometimes we try to put ourselves in a mood with some music only to turn on the radio to realise that sport review is on air  and the worst of it is that the topic for the hour is soccer when you actually have love for basketball. I guess changing the channel or turn off will be the best option.

Another annoying situation is a lot of adverts cutting through the tunes that put us in the mood. Most times I love R& B and when it is playing on the radio, i do flow with it but, I am usually cautious of the fact that very soon an advert will just jumping in on announced.

From my understanding of great scholars and teachers of  music I believe music is a language with so many tunes intelligently spread across every listening able  ear to bring unity in groups.

Benefits of having a music radio

1. Morning mood has its kinds of songs especially Monday mornings, afternoon has its moods, like wise evening and lastly nights has its moments especially Friday nights.
2. It is easy to accommodate religious songs and circular music with respect to events, dated celebrations and a lot more.
3. Managing Cool Songs, Sensible Songs, Party Jams, Cultural Songs and Waked Songs.
4. As much as downloading songs now isn’t difficult but, you can’t catch all the songs you love to hear. Most times you get to know about songs you like from music hours on radio stations.
5. Up coming artist and celebrated artists can always be updated with new concepts and  new trends in the music industry
6. Music Concerts, Album launch, Street Dance/Parties and new music entries can be head first hand on a music station.
7. The list keeps going on…..

Kind of stuffs I look up to on music station

1.   Every day of the week should have music sequence like Monday hip pop blast, freestyle Thursday or Sunday gospel train.

2.   Celebrity gossip hours at list 3 to 4 hours a week.

3.   Top music chats containing gospel chat, naija hip pop chat, R&B and a lot more

4.   Give Djs’ a chance to express their ability on air. Probably given your listeners good mix and making names for themselves while you don’t pay.

5.   Adverts can come at the top of every hour only & last not more than few minutes

6.   Inviting successful celebrities on air at certain days with nice topics to discuss.

How to make money from owning a music radio station

Depending on your investment plan, whether a full radio FM or low power Fm (LPFM) music is the highest human magnet and so pulls a crowd of your required audience making every business within range start knocking  at your door

Just put your advert rates high and stick with it. You don’t need a lot of staffing, so more money in the bag.

I wish and hope this piece of write up makes someone rich or richer